Some of us are shy introverts, some of us are outgoing extroverts, but we all need to market our creativity. Marketing is always a tough topic for creative people because the skills the we use to create our products is different from the skills we use to market them. Introverts who are creative tend to
What makes highly creative people so good at what they do? What allows a writer to get into a groove and churn out page after page of their story while the beginner find themselves frustrated with writer’s block and second-guessing themselves? You can listen to this article in podcast form here: A lot of it
As artists and innovators, we often come up with highly unique and interesting ideas. We spend weeks or months creating something amazing. When it’s finished, we are then tasked with getting the word out about it. This is where a lot of creative people fail. They apply their creativity to creating their product or their
More of the same never adds up to the best. Walk around the grocery store and you’ll see thousands of brand names trying to make you think they’re the best. They do this by trying to add something on top of their base offering. Take the cereal isle, which for decades has been trying to